Planning for profits :
Goldwasser, Anita, 1926-
Planning for profits : the retailer's guide to success / Anita Goldwasser. - New York, New York : Lebhar-Friedman Books, c1981. - xiv, 288 pages ; 24 cm.
Chapter one A dynamic approach to retailing -- Chapter two Building your image -- Chapter three Free the most of your advertising dollars -- Chapter five Milking the media -- Chapter six Build sales with the right displays -- Chapter seven Keep your customers happy -- Chapter eight Educate your customers -- Chapter nine Effective selling techniques -- Chapter ten Hiring the right people -- Chapter eleven Training your employees -- Chapter twelve Building good employee relations -- Chapter thirteen Sharpen your buying practices -- Chapter fourteen A creative approach to inventory control -- Chapter fifteen Pricing for profits -- Chapter sixteen Planning great sales and promotions -- Chapter seventeen Financial analysis and profits -- Chapter eighteen Reducing expenses -- Chapter nineteen Credit cards, insurance, and computers
English
9710804871 [newsprint]
81007654
Retail trade--Management.
658.87 G58 1981
Planning for profits : the retailer's guide to success / Anita Goldwasser. - New York, New York : Lebhar-Friedman Books, c1981. - xiv, 288 pages ; 24 cm.
Chapter one A dynamic approach to retailing -- Chapter two Building your image -- Chapter three Free the most of your advertising dollars -- Chapter five Milking the media -- Chapter six Build sales with the right displays -- Chapter seven Keep your customers happy -- Chapter eight Educate your customers -- Chapter nine Effective selling techniques -- Chapter ten Hiring the right people -- Chapter eleven Training your employees -- Chapter twelve Building good employee relations -- Chapter thirteen Sharpen your buying practices -- Chapter fourteen A creative approach to inventory control -- Chapter fifteen Pricing for profits -- Chapter sixteen Planning great sales and promotions -- Chapter seventeen Financial analysis and profits -- Chapter eighteen Reducing expenses -- Chapter nineteen Credit cards, insurance, and computers
English
9710804871 [newsprint]
81007654
Retail trade--Management.
658.87 G58 1981