Managerial economics / Bernardo M. Villegas.
Publisher: Manila : Sinag-Tala Pub., c1977Edition: Revised editionDescription: viii, 420 pages : illustrations ; 23 cmContent type:- text
- unmediated
- volume
- 9711170663
- Fil. 331.714 V71m 1977
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Filipiniana | College Library Filipiniana | Fil. 331.714 V71m 1977 c.7 (Browse shelf(Opens below)) | c.7 | Available | 5207 |
Includes glossary, bibliographical references and index
Contents: Chapter 1 The scope, nature, and practice of managerial economics -- Chapter 2 Corporate planning and managerial economics -- Chapter 3 The goal of maximum profit -- Chapter 4 The economics of production -- Chapter 5 The economic analysis of cost -- Chapter 6 The economics of productivity -- Chapter 7 Operations research and economic analysis -- Chapter 8 Capital budgeting -- Chapter 9 The economics of finance -- Chapter 10 Decisions under uncertainty -- Chapter 11 Economic forecasting -- Chapter 12 Demand analysis -- Chapter 13 Sales forecasting -- Chapter 14 The economics of competition -- Chapter 15 The economics of advertising -- Chapter 16 The dynamics of advertising -- Chapter 17 The economics of location -- Chapter 18 The government and business -- Chapter 19 The social responsibility of business
English
There are no comments on this title.