Theory, practice and techniques in tourism marketing / 3G E-Learning

Contributor(s):

3G E-Learning

Publisher: United States of America : 3G E-Learning, c2018Description: viii, 323 pages : illustrationsContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781680948851 [reproduction]

Subject(s):

Tourism -- Marketing

DDC classification:

338.4791 T34 2018

Contents:

Introduction to tourism marketing -- Services marketing -- Promote tourism products and services -- Marketing mix -- Market segmentation in tourism -- Tourism destination management

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Reference	College Library Hotel and Restaurant Management/Tourism	338.4791 T34 2018 c.1 (Browse shelf(Opens below))	c.1	Available		UC11-000003636
Reference	College Library Hotel and Restaurant Management/Tourism	338.4791 T34 2018 c.2 (Browse shelf(Opens below))	c.2	Available		UC11-000003637

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Previous	338.4791 A468 2016 Planning research in hospitality and tourism /	338.4791 B46 2001 c.1 International tourism management /	338.4791 N31t 2005 c.1 Travel agency operations :	338.4791 T34 2018 c.1 Theory, practice and techniques in tourism marketing /	338.4791 T34 2018 c.2 Theory, practice and techniques in tourism marketing /	338.4791 T727 2014 Tourists perceptions and assessments /	338.4791023 M31 1996 c.1 Conducting tours /	Next

Includes index

Introduction to tourism marketing -- Services marketing -- Promote tourism products and services -- Marketing mix -- Market segmentation in tourism -- Tourism destination management

English

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