Retailing management / Michael Levy
Publisher: New York : McGraw-Hill/Irwin, c2012Edition: Eighth editionDescription: xxvii, 675 pages. ill. (some col.), col. maps 29 cmContent type:- text
- unmediated
- volume
- 9781259010392
- Ref. 658.87 L57 2012
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Reference | Senior High School Library Reference | Ref. 658.87 L57 2012 (Browse shelf(Opens below)) | Available | 02275SHS | ||
Reference | Senior High School Library Reference | Ref. 658.87 L57 2012 (Browse shelf(Opens below)) | Available | 02274SHS |
Browsing Senior High School Library shelves, Shelving location: Reference Close shelf browser (Hides shelf browser)
Ref. 658.5 St4 1999 Production/operations management / | Ref. 658.8 G75 2014 Frontier markets : | Ref. 658.8 P44p 1997 A preface to marketing management / | Ref. 658.87 L57 2012 Retailing management / | Ref. 658.87 L57 2012 Retailing management / | Ref. 728.7 B17 2017 XS small houses big time / | Ref. 778.3 C79 2013 Invisible worlds : |
Chapter 1 Introduction to the World of Retailing -- Chapter 2 Types of Retailers -- Chapter 3 Multichannel Retailing -- Chapter 4 Customer Buying Behavior -- Chapter 5 Retail Strategy -- Chapter 6 Financial Strategy -- Chapter 7 Retail Locations -- Chapter 8 Retail Site Location -- Chapter 9 Human Resource Management -- Chapter 10 Information Systems and Supply Chain Management -- Chapter 11 Customer Relationship Management -- Chapter 12 Managing the Merchandise Planning Process -- Chapter 13 Buying Merchandise -- Chapter 14 Retail Pricing -- Chapter 15 Retail Communication Mix -- Chapter 16 Managing the Store -- Chapter 17 Store Layout, Design, and Visual Merchandising -- Chapter 18 Customer Service
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