Strategic management in tourism / edited by Luiz Moutinho.

Contributor(s):

Moutinho, Luiz

Series: CABI tourism textsPublisher: Wallingford, Oxfordshire ; Cambridge, Massachusetts : CABI, c2011Edition: Second editionDescription: x, 313 pages : illustrations ; 25 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781845935887 (alkaline paper)
1845935888 (alkaline paper)

Subject(s):

Tourism -- Management

DDC classification:

338.4791 St898 2011

Contents:

Chapter one The new business environment and trends in tourism -- Chapter two Futurecast applied to tourism -- Chapter three The travel and tourism competitiveness index as a tool for economic development and poverty reduction -- Chapter four Demand modeling and fuzzy time series forecasting -- Chapter five Consumer behavior in tourism -- Chapter six Strategic innovation in tourism business – Chapter seven The transformation of distribution channels -- Chapter eight Human empowerment, management and tourism -- Chapter nine Operations management in tourism -- Chapter ten Financial management in tourism -- Chapter eleven Financial impact of tourism marketing -- Chapter twelve Strategic planning and performance management -- Chapter thirteen eTourism strategy -- Chapter fourteen Process-based management in tourism -- Chapter fifteen International strategies in tourism

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Reserve	Graduate School Library Annex	338.4791 St898 2011 (Browse shelf(Opens below))	Available		UC12-000003723

Includes bibliographical references and index.

English

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