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1.
Marketing research / David A. Aaker [and three others] by
Edition: Eleventh edition
Publisher: Hoboken, New Jersey : John Wiley & Sons, c2013
Availability: Items available for loan: College Library (1)Location, call number: Business Administration and Accountancy 658.83 Aa41 2013.

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2.
Strategic market management / David A. Aaker, Damien McLoughlin by
Edition: First edition
Publisher: United Kingdom : Wiley, c2010
Availability: Items available for loan: Graduate School Library (1)Location, call number: Annex 658.8 Aa41 2010.

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