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	1.	Integrated marketing communications in advertising and promotion / Terence A. Shimp. by Shimp, Terence A Shimp, Terence A. Advertising, promotion & supplemental aspects of integrated marketing communications Edition: 7th edition. Publisher: Australia : Thomson/South-Western, c2007 Online access: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: College Library (1)Location, call number: Business Administration and Accountancy 659.1 S556 2007. Place hold Log in to add tags Add to cart (remove)
	2.	Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, University of South Carolina, J. Craig Andrews, Marquette University. by Shimp, Terence A Andrews, J. Craig Edition: 9th edition Publisher: Mason, Ohio : South-Western Cengage Learning, c2013 Availability: Items available for loan: College Library (1)Location, call number: Business Administration and Accountancy 658.82 Sh556 2013. Place hold Log in to add tags Add to cart (remove)

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