A comparative study on customers' preferences in buying foods from an online store and in a physical store in Cebu City

Title: A comparative study on customers' preferences in buying foods from an online store and in a physical store in Cebu City
Author(s): Baculi, Glydel o.; Bejelia, Cybel R.; Laspona, Angel R.; Laugo, Reymond A.; Torrefiel, Jovel V.
Call Number: T B13 2023
Abstract: This research conducts a Comparative study on customers' preferences in buying foods from an online store and in a physical store in Cebu City. The study aims to determine customer preferences in purchasing foods through both channels. The significance of this study lies in providing valuable insights for customers, producers, sellers, and future researchers.
Subject: Online Store; Physical Store; Customers' preferences
Course: Bachelor of Science in Hospitality Management
Number of Pages: viii, 83 pages
Publications: Cebu City, Philippines: University of Cebu, 2023
Branch Library: College / Main Library
Shelving Location: 4th Floor